Context: Gamechanger in the Software Localization
Context is crucial for software localization as it allows translators to understand the content in its proper context and thus produce an accurate translation. Without context, a software translation can be inaccurate and lead to user confusion or errors. In some cases, the context can completely change the meaning of what is being translated, so it is essential to have a good understanding of the text's context before starting the localization process.



Whatspot, a simple yet powerful online booking system for businesses, has set out to transform the way organizations manage reservations.
Marek Lustyk, a determined Product Manager, is in charge of this effort, guiding Whatspot toward success worldwide.







Nowadays, providing solutions to specific problems identified in a domain has fueled the creation and growth of many companies and startups. But one problem arises which is how to market the product in various places given that not everyone does not have the same background. Even though English is one of the most used languages, especially in the professional domain, this does not exclude the other part of the population that uses other languages. To build an application or solution for a specific area, you need to assure that your solution will efficiently communicate with the target audience. 
